From custom exhibition stands to full congress and conference production, we design experiences that go beyond functional spaces — shaping how brands communicate, how ideas travel and how audiences engage worldwide.
Explore our congress and trade fair capabilities →
We are a Barcelona-based agency specializing in event production and experience design. We create corporate events, private celebrations and creative projects that combine energy, precision and a strong visual identity. Our mission is to turn ideas into moments that people feel, live and remember — with a process that merges creativity, logistics and flawless execution.
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Sugar means creativity.

Sugar means vision.
Sugar means energy.

Sugar means detail.
Sugar means connection.

Sugar means new beginnings.

Sugar means celebration.
Sugar means storytelling.
Sugar means fashion.
Sugar means people.
Sugar means the right vibe.
Sugar means movement.
Sugar means precision.

Sugar means emotion.
Sugar means sound and light.

Sugar means experiences.
Sugar means excellence.

Sugar means authenticity.
Sugar means trust.
Sugar means elegance.
Sugar means strategy.
Sugar means production.
Sugar means design.
Sugar means aesthetics.
Sugar means collaboration.
Sugar means freedom.

Sugar means imagination.

Sugar means surprise.
Sugar means future.
Sugar means connection.

Sugar means more than an event.
We operate at the intersection of creative direction, strategic thinking and technical execution, delivering complex congresses, conferences and trade fair productions through a single, fully integrated team.
Congress
Trade Fairs
Full Production