# Sugar for Events > Sugar for Events is an event production and design studio based in Barcelona, Spain. It designs and technically produces corporate events, gala dinners, conventions, product launches, incentives and exhibition stands across Spain — directly for brands or white-label for international event agencies, DMCs and incentive houses. Core specialism: event architecture (stage design, set design and scenography, AV and show design, and the technical drawing set: plans, sections, rigging, power, LED pixel maps and audio). Key facts: - Location: Barcelona, Spain. Produces in Barcelona, Madrid, Mallorca, Ibiza, Málaga/Marbella, Seville and the rest of Spain; works with partner agencies in the Middle East. - Experience: 10+ years of event production. Largest build to date: 2,000 m². - Languages: English, Spanish, Catalan. - Clients served: international event agencies (white-label), incentive houses and DMCs, and brands directly. - Typical projects: 100–1,000+ guests; budgets from €100k upwards. - Response: first approach within 48 hours of a brief. - Contact: hello@sugarforevents.com · https://www.sugarforevents.com/contact Selected work (verified): - Amway convention (2023): stage and convention design for 1,000+ delegates. - MG Motor (2024): 1,200 m² exhibition stand at an automotive fair. - Thai Doung (2025): conference and gala in the same room — one set, two states. - Annual awards gala, Barcelona (2024): 600 guests. - Illuminated tunnel (2026): self-supporting structure with 500 m of DMX-controlled LED. ## Services - [Event architecture, stage & set design, technical drawings](https://www.sugarforevents.com/event-architecture): stage, set and spatial design plus the full technical drawing set so every supplier builds from one document. - [Spain production partner for agencies (white-label)](https://www.sugarforevents.com/spain-production-partner): local production team in Spain for international agencies, under the agency's brand. - [Gala dinners & awards](https://www.sugarforevents.com/gala-dinners): scenography, lighting, entertainment and guest experience. - [Corporate events, conferences & kick-offs](https://www.sugarforevents.com/corporate) - [Exhibition stands (MWC, ISE, Fira Barcelona, IFEMA)](https://www.sugarforevents.com/exhibition-stands) - [Portfolio](https://www.sugarforevents.com/work) ## Method - Six steps: brief & site survey → concept & 3D → technical architecture (plans, sections, rigging, power, LED, audio) → production book (schedule, call sheet, run of show) → build & show direction → strike & debrief. - Drawing set: A-01 plan & seating · A-02 elevations & sections · A-03 stage & scenery details · T-01 rigging & loads · T-02 power & cabling · T-03 LED pixel map · T-04 lighting & audio · L-01 logistics. One revision number on every sheet. - Producing in Spain: historic venues (no fixings, self-supporting sets, floor protection), venue access paperwork (health & safety and activity coordination), trade-fair rules (Fira de Barcelona, IFEMA), peak weeks (MWC, ISE), islands logistics (freight and ferries). - Accessibility designed into the drawings: step-free stage access, sign-language interpreter zone, reserved seating, induction loop, subtitled video. ## Field notes & downloads - [The event as technical architecture (long-read)](https://www.sugarforevents.com/event-architecture#field-notes) - [Production Book sample (PDF)](https://cdn.prod.website-files.com/690126d1be47753064e76e90/6abbb29d7df169b7fea08e49_SFE_Production_Book_Sample_EN.pdf) ## Español - [Inicio](https://www.sugarforevents.com/es) · [Arquitectura de evento](https://www.sugarforevents.com/es/event-architecture) · [Partner de producción en España](https://www.sugarforevents.com/es/spain-production-partner) · [Cenas de gala](https://www.sugarforevents.com/es/gala-dinners) · [Eventos corporativos](https://www.sugarforevents.com/es/corporate) · [Contacto](https://www.sugarforevents.com/es/contact) ## Optional - [Private & executive events](https://www.sugarforevents.com/private-event)